The Salvation Army

The Salvation Army

THE COINLESS KETTLE

Logo for The Coinless Kettle featuring a red bucket with a handle and a shield emblem with 'SA', and text in red that reads 'The Coinless Kettle'.

Salvation Army’s holiday fundraiser has become an icon.

Their group of volunteer, the bells and the red kettle have been part of the culture for a very long time. But, times change and evolve, people now carry less cash with them making it harder each year for Salvation Army to raise the funds they need to keep helping those in need.

That’s why we created The Coinless Kettle, a series of posters that hold a 3D printed Salvation Army kettle with an NFC chip inside to receive cashless donations, now good hearted people can donate using their phones.

Infographic describing a charity campaign called The Coinless Kettle by the Salvation Army, featuring a black-and-white historical street scene with two men in dark coats and hats, and a red donation kettle with Salvation Army shield logo, NFC chip, and motion sensor for contactless donations.

This series of posters used archive images of real volunteers throughout different decades, celebrating the volunteers and history of The Salvation Army, infusing a touch of technology to give relevancy to a holiday classic.

REIMAGINING AN ICON WITH TECHNOLOGY

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REIMAGINING AN ICON WITH TECHNOLOGY 〰️

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Historical black-and-white photo of a Salvation Army officer and a woman standing outside a brick building with Salvation Army signs. They are pushing a red donation kettle with a smartphone attached, promoting a modern campaign for donations.
Three black and white posters on a wooden wall, each depicting vintage scenes related to the 'Coinless Kettle' campaign, featuring people with old-fashioned clothing and activities.